Marketing and advertising.

Click-worthy ideas for getting more eyes on your small business, without needing a marketing degree.

  • Written by our team

  • Local marketing ideas

  • Print that pulls people in

  • Social and Google

  • Events and promotions

Every marketing post.

Newest first. Practical ideas you can put to work this month.

How to ask for Google reviews (without being awkward)

Simple, honest ways for local businesses to get Google reviews: when to ask, what to say, how to make it one tap, and the shortcuts Google does not allow.

Marketing for tradies in Bendigo: a one-page plan

Marketing for tradies in Bendigo on one page: the jobs you want, Google and reviews, a website, the ute and signs, ads, and how to tell it is working.

Letterbox flyer drops: do they still work?

An honest look at letterbox drops for local businesses: who they suit, flyer or postcard, what to put on it, and how to tell whether it brought anyone in.

Trade marketing vs marketing for tradies: what's the difference

Trade marketing means brands selling to retailers and wholesalers, not marketing for tradies. What trade marketing is, and what a Bendigo tradie actually needs to win more jobs.

Email marketing for small business: where to start

Email marketing for small business, step by step: building a list with permission, what to send, how often, and the numbers that show it is working.

How much does a website cost in Bendigo?

What a small business website costs in Bendigo, with our published prices, what moves a quote up or down, and the red flags to look for before you sign.

How much does SEO cost for a Bendigo business?

What local SEO costs for a Bendigo business, what you can do yourself for free, what the money should buy, and the warning signs in an SEO offer.

Social media management: what to outsource and what to keep

Social media management for small business: which jobs to hand over, which to keep, and how to share the rest so posts stay regular and sound like you.

What your small business website needs, from first call to launch

Web design in Bendigo for small business owners: what your site needs, how a project runs from the first call to launch, and what changes the cost of a site.

Social media management in Bendigo: what it looks like week to week

What social media management in Bendigo involves each week, what a busy few months can look like, and what to ask before you hand your pages over.

Google, reviews, ads and email: running them in one place

Digital marketing in Bendigo without the jargon: your Google profile, reviews, ads, email and website, and why one team running them all helps.

Branded pens and promo gifts people actually keep

How to choose promotional products that get used rather than binned: branded pens, mugs, bottles and event giveaways, and how to match them to people.

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