Customer story

National Heating & Cooling logo

Home comfort for regional Victoria.

Heating, cooling, hot water, solar and electrical for homes across regional Victoria. Three showrooms, in Bendigo, Geelong and Wodonga, where you can feel it all running before you buy.

Visit them online

National Heating & Cooling business cards
A National Heating & Cooling technician smiling from a liveried ute

Who they are.

National Heating & Cooling deliver home comfort: heating, cooling, hot water, solar and electrical, from one local team across regional Victoria. Their showrooms in Bendigo, Geelong and Wodonga let you feel everything running before you buy it.

Who they serve

Homeowners across regional Victoria, from a first split system to a yearly service plan.

A National Heating & Cooling service van with their flame logo on the side

Bendigo · Geelong · Wodonga

4.5 stars across 322 reviews

The work, doing its job.

From Pulse, 1 July to 24 September 2026.

41,39641,396

impressions on their posts since July

Social media
111111

posts published on Instagram, Facebook and Google

Approvals
9595

reviews answered since July

Reviews
5555

job applicants from recruitment ads

Facebook and Instagram ads
41,39641,396

impressions on their posts since July

Social media
111111

posts published on Instagram, Facebook and Google

Approvals
9595

reviews answered since July

Reviews
5555

job applicants from recruitment ads

Facebook and Instagram ads
41,39641,396

impressions on their posts since July

Social media
111111

posts published on Instagram, Facebook and Google

Approvals
9595

reviews answered since July

Reviews
5555

job applicants from recruitment ads

Facebook and Instagram ads
Jason Worme and the National Heating & Cooling team walking out of the showroom

We used to chase a printer, a sign writer, a uniform supplier and someone for our socials. Now it’s one team that knows the brand, and I see it all in Pulse. I get my time back to run the business.

Jason W

Group General Manager, National Heating & Cooling

Pulse

Their marketing department, run in Pulse.

Since July 2026 we have run National Heating & Cooling’s marketing on the Department Plan. The calendar, approvals, design requests and monthly numbers all live in Pulse, so the team signs off work in one place and can see what it is doing.

Three posts a week

Instagram, Facebook and Google Business Profile, planned on the Marketing Calendar and approved in Pulse.

RecentlyGrand Final long weekend post
RecentlyGrand Final long weekend post
RecentlyGrand Final long weekend post

Every review answered

Google reviews for Bendigo, Geelong and Wodonga, replied in NHC’s voice. Four and five stars go out straight away, the rest are checked by a person.

RecentlyFive star review for Bendigo, answered next day
RecentlyFive star review for Bendigo, answered next day
RecentlyFive star review for Bendigo, answered next day

Ads that find customers and crew

Google and Meta campaigns for heating and cooling work, plus recruitment ads for electricians and apprentice plumbers.

RecentlyElectrician hiring ads on Facebook and Instagram
RecentlyElectrician hiring ads on Facebook and Instagram
RecentlyElectrician hiring ads on Facebook and Instagram

Campaigns on the calendar

Seasonal pushes like the Pre-Summer Check email and the TCL ducted promotion, timed to the moments that matter.

RecentlyPre-Summer Check email to 20,900 customers
RecentlyPre-Summer Check email to 20,900 customers
RecentlyPre-Summer Check email to 20,900 customers

25 design hours a month

Posters, uniforms, vouchers, brochures and showroom graphics, drawn from the plan’s hours and tracked live.

RecentlyCharity Golf Day flyer
RecentlyCharity Golf Day flyer
RecentlyCharity Golf Day flyer

A monthly report

Posts, reviews, leads and spend in one report, with the design hours used shown in Pulse.

Recently4,821 opens on the Pre-Summer Check email
Recently4,821 opens on the Pre-Summer Check email
Recently4,821 opens on the Pre-Summer Check email

Posted for them, three times a week.

Every post is planned on their Marketing Calendar, approved in Pulse and published to Instagram, Facebook and Google. A few from their feed:

Closed Friday for the Grand Final public holiday
Win Grand Final tickets with TCL
Sparkies, we’re hiring
Winter mornings, minus the winter
Proud sponsor of the Golden Square Bulldogs
Rental properties have an extra rule
nationalhcPosts
nationalhcInstagram, Facebook, Google

nationalhc Our showrooms are closed this Friday for the AFL Grand Final public holiday. Enjoy the long weekend 🏉

24 September

nationalhcInstagram, Facebook, Google

nationalhc Proud sponsor of Albury Hotspurs MiniRoos ⚽️ 301 kids on the pitch this season, and this is what a Saturday looks like. Thanks to the coaches, volunteers and families who make it happen. We are proud to be part of it.

20 September

nationalhcInstagram, Facebook, Google

nationalhc Summer's on its way and our team is loaded up and ready to go! Now's the perfect time to get your cooling system checked before the heat hits, so book your pre-summer service and we'll see you soon.

18 September

nationalhcInstagram, Facebook, Google

nationalhc National Heating & Cooling is proud to be sponsoring the Golden Square Bulldogs for the 2026/27 season! 🏏💙 We love backing local sport and can't wait to cheer the team on.

16 September

nationalhcInstagram, Facebook

nationalhc Buy an eligible TCL air conditioning system and you can go into the draw for the 2026 Toyota AFL Grand Final. Four packages are up for grabs, each with two tickets to the MCG on 26 September, two nights in Melbourne and flights for winners outside Victoria, valued at up to $7,300. The draw is TCL's and entry sits with the customer buying the system, one entry per eligible system. Come into a showroom and we will tell you which TCL systems qualify. Full terms at tcl.com/au/en/afl-grand-final-giveaway.

11 September

nationalhcInstagram, Facebook, Google

nationalhc We're looking for A Grade electricians to join our Bendigo team. Full-time, local work with real variety across heating, cooling, solar and electrical. Company vehicle, phone and uniform provided, 38 hours plus overtime, no burnout roster. Email your resume to liamc@nationalhc.com.au.

27 August

nationalhcInstagram

nationalhc The best part of the job. Handing it over, switching it on, and letting you feel the difference before we leave the driveway.

26 August

nationalhcInstagram, Facebook

nationalhc The frost stays on the other side of the glass. Come and feel it working at any of our showrooms.

14 August

nationalhcInstagram, Facebook, Google

nationalhc Comfort is a feeling, so our showrooms let you feel it. Everything on display is plumbed, wired and running before you decide. Bendigo, Geelong and Wodonga, open six days.

13 August

nationalhcInstagram, Facebook, Google

nationalhc From 1 March 2027, when a heating or hot water appliance in a Victorian rental breaks and can't be repaired, it must be replaced with a heat pump hot water system or an efficient reverse-cycle air conditioner in the main living area. If you own or manage rentals with ageing gas appliances, our team can map out your replacement plan before a failure forces one.

12 August

nationalhcInstagram, Facebook, Google

nationalhc Nothing beats real flame. Our wood heater range is on the floor and ready to compare - stand in front of a Kemlan, open the door, and picture it in your lounge room. Winter's here, and so is the good stuff.

3 August

nationalhcInstagram, Facebook

nationalhc Upgrading to an efficient heating or hot water system can attract Victorian Energy Upgrades support - and the paperwork is ours to handle, not yours. Ask in the showroom and we'll tell you exactly what your home qualifies for.

2 August

nationalhcInstagram, Facebook, Google

nationalhc Comfort is a feeling, so we built somewhere you can stand in it. Victoria's biggest heating and cooling showroom, with fireplaces, and ducted systems all running and ready to compare. Wander through, warm up, and find what your home has been missing.

31 July

nationalhcInstagram, Facebook

nationalhc We're hiring. Gas and refrigeration technicians - Bendigo. Fully maintained company vehicle, company phone, 38-hour week with overtime available, uniform and clothing allowance, and no excessive on-call. Progression here is real - apprentice to qualified to leadership, with in-house training the whole way. If you're qualified and after a long-term role with a team that operates at a high standard, send your resume to liamc@nationalhc.com.au

22 July

nationalhcInstagram, Facebook

nationalhc We're hiring. Four roles, one growing team. Gas and refrigeration technicians. Qualified plumbers. A junior estimator. An accounts payable officer. All based in Bendigo, all full-time, all with a business that's grown from 3 people to over 100 across regional Victoria because we invest in the team as seriously as the products we install. Whether you're on the tools or behind a desk, there's a role here with real structure and real progression. Details on each position over the coming posts, or send your resume straight to liamc@nationalhc.com.au

21 July

nationalhcInstagram, Facebook

nationalhc We're hiring. Accounts payable officer - Bendigo head office. Office-based, Monday to Friday, $55k-$65k plus super. No accounts experience needed - full training provided, and Xero knowledge is a bonus rather than a must. You'll support all three branches and be part of the team keeping NHC running smoothly behind the scenes. If you're organised, reliable and keen to learn, send your resume to liamc@nationalhc.com.au

21 July

nationalhcInstagram, Facebook

nationalhc We're hiring. Junior estimator - Bendigo. Full-time, long-term role with hands-on training from experienced estimators. No HVAC background needed - just organisation, sharp attention to detail, and the drive to build a career rather than fill a contract. A genuine way into the industry with a supportive local team behind you. Send your resume to liamc@nationalhc.com.au

21 July

nationalhcInstagram, Facebook

nationalhc We're hiring. Qualified plumbers - Bendigo. Fully maintained company vehicle, 38-hour week with overtime, uniform and clothing allowance, and an on-call roster that respects your weekend. You'd be joining a local team of 100+ across regional Victoria that's still growing. If you take pride in your work and want a business that does the same, send your resume to liamc@nationalhc.com.au

21 July

nationalhcInstagram, Facebook, Google

nationalhc If your heater smells dusty when it kicks on, or the airflow feels weaker than last winter, this is usually why.

18 July

nationalhcInstagram, Facebook, Google

nationalhc More repairs, higher running costs, less heat. Ducted heaters generally give 15 to 20 good years, and the final stretch is where the money goes. If yours is at the pointy end, a replacement quote costs nothing and removes the mid-July surprise.

16 July

nationalhcInstagram, Facebook

nationalhc Five o'clock in July and this is the warmest seat in the room. Frameless gas fireplaces like this run live in our showrooms, so you can stand in front of the exact unit you're considering and decide with your hands, not a brochure.

14 July

nationalhcInstagram, Facebook

nationalhc Heating, cooling, hot water, solar, electrical. Five trades in-house means one number handles the whole home, and nobody says "you'll need to get someone else out for that."

12 July

nationalhcInstagram

nationalhc Heating your home shouldn't take creativity. It should just work - every room, every morning, without thinking about it.

3 July

nationalhcInstagram

nationalhc Delivered, installed, running. One more home sorted for winter. We're serving regional Vic day in, day out.

1 July

nationalhcInstagram, Facebook, Google

nationalhc 100+ team members across three showrooms in Bendigo, Geelong, and Wodonga. Heating, cooling, hot water, solar, and electrical - all handled in-house by one team.

30 June

nationalhcInstagram, Facebook, Google

nationalhc Our showrooms are closed this Friday for the AFL Grand Final public holiday. Enjoy the long weekend 🏉

24 September

nationalhcInstagram, Facebook, Google

nationalhc Proud sponsor of Albury Hotspurs MiniRoos ⚽️ 301 kids on the pitch this season, and this is what a Saturday looks like. Thanks to the coaches, volunteers and families who make it happen. We are proud to be part of it.

20 September

nationalhcInstagram, Facebook, Google

nationalhc Summer's on its way and our team is loaded up and ready to go! Now's the perfect time to get your cooling system checked before the heat hits, so book your pre-summer service and we'll see you soon.

18 September

nationalhcInstagram, Facebook, Google

nationalhc National Heating & Cooling is proud to be sponsoring the Golden Square Bulldogs for the 2026/27 season! 🏏💙 We love backing local sport and can't wait to cheer the team on.

16 September

nationalhcInstagram, Facebook

nationalhc Buy an eligible TCL air conditioning system and you can go into the draw for the 2026 Toyota AFL Grand Final. Four packages are up for grabs, each with two tickets to the MCG on 26 September, two nights in Melbourne and flights for winners outside Victoria, valued at up to $7,300. The draw is TCL's and entry sits with the customer buying the system, one entry per eligible system. Come into a showroom and we will tell you which TCL systems qualify. Full terms at tcl.com/au/en/afl-grand-final-giveaway.

11 September

nationalhcInstagram, Facebook, Google

nationalhc We're looking for A Grade electricians to join our Bendigo team. Full-time, local work with real variety across heating, cooling, solar and electrical. Company vehicle, phone and uniform provided, 38 hours plus overtime, no burnout roster. Email your resume to liamc@nationalhc.com.au.

27 August

nationalhcInstagram

nationalhc The best part of the job. Handing it over, switching it on, and letting you feel the difference before we leave the driveway.

26 August

nationalhcInstagram, Facebook

nationalhc The frost stays on the other side of the glass. Come and feel it working at any of our showrooms.

14 August

nationalhcInstagram, Facebook, Google

nationalhc Comfort is a feeling, so our showrooms let you feel it. Everything on display is plumbed, wired and running before you decide. Bendigo, Geelong and Wodonga, open six days.

13 August

nationalhcInstagram, Facebook, Google

nationalhc From 1 March 2027, when a heating or hot water appliance in a Victorian rental breaks and can't be repaired, it must be replaced with a heat pump hot water system or an efficient reverse-cycle air conditioner in the main living area. If you own or manage rentals with ageing gas appliances, our team can map out your replacement plan before a failure forces one.

12 August

nationalhcInstagram, Facebook, Google

nationalhc Nothing beats real flame. Our wood heater range is on the floor and ready to compare - stand in front of a Kemlan, open the door, and picture it in your lounge room. Winter's here, and so is the good stuff.

3 August

nationalhcInstagram, Facebook

nationalhc Upgrading to an efficient heating or hot water system can attract Victorian Energy Upgrades support - and the paperwork is ours to handle, not yours. Ask in the showroom and we'll tell you exactly what your home qualifies for.

2 August

nationalhcInstagram, Facebook, Google

nationalhc Comfort is a feeling, so we built somewhere you can stand in it. Victoria's biggest heating and cooling showroom, with fireplaces, and ducted systems all running and ready to compare. Wander through, warm up, and find what your home has been missing.

31 July

nationalhcInstagram, Facebook

nationalhc We're hiring. Gas and refrigeration technicians - Bendigo. Fully maintained company vehicle, company phone, 38-hour week with overtime available, uniform and clothing allowance, and no excessive on-call. Progression here is real - apprentice to qualified to leadership, with in-house training the whole way. If you're qualified and after a long-term role with a team that operates at a high standard, send your resume to liamc@nationalhc.com.au

22 July

nationalhcInstagram, Facebook

nationalhc We're hiring. Four roles, one growing team. Gas and refrigeration technicians. Qualified plumbers. A junior estimator. An accounts payable officer. All based in Bendigo, all full-time, all with a business that's grown from 3 people to over 100 across regional Victoria because we invest in the team as seriously as the products we install. Whether you're on the tools or behind a desk, there's a role here with real structure and real progression. Details on each position over the coming posts, or send your resume straight to liamc@nationalhc.com.au

21 July

nationalhcInstagram, Facebook

nationalhc We're hiring. Accounts payable officer - Bendigo head office. Office-based, Monday to Friday, $55k-$65k plus super. No accounts experience needed - full training provided, and Xero knowledge is a bonus rather than a must. You'll support all three branches and be part of the team keeping NHC running smoothly behind the scenes. If you're organised, reliable and keen to learn, send your resume to liamc@nationalhc.com.au

21 July

nationalhcInstagram, Facebook

nationalhc We're hiring. Junior estimator - Bendigo. Full-time, long-term role with hands-on training from experienced estimators. No HVAC background needed - just organisation, sharp attention to detail, and the drive to build a career rather than fill a contract. A genuine way into the industry with a supportive local team behind you. Send your resume to liamc@nationalhc.com.au

21 July

nationalhcInstagram, Facebook

nationalhc We're hiring. Qualified plumbers - Bendigo. Fully maintained company vehicle, 38-hour week with overtime, uniform and clothing allowance, and an on-call roster that respects your weekend. You'd be joining a local team of 100+ across regional Victoria that's still growing. If you take pride in your work and want a business that does the same, send your resume to liamc@nationalhc.com.au

21 July

nationalhcInstagram, Facebook, Google

nationalhc If your heater smells dusty when it kicks on, or the airflow feels weaker than last winter, this is usually why.

18 July

nationalhcInstagram, Facebook, Google

nationalhc More repairs, higher running costs, less heat. Ducted heaters generally give 15 to 20 good years, and the final stretch is where the money goes. If yours is at the pointy end, a replacement quote costs nothing and removes the mid-July surprise.

16 July

nationalhcInstagram, Facebook

nationalhc Five o'clock in July and this is the warmest seat in the room. Frameless gas fireplaces like this run live in our showrooms, so you can stand in front of the exact unit you're considering and decide with your hands, not a brochure.

14 July

nationalhcInstagram, Facebook

nationalhc Heating, cooling, hot water, solar, electrical. Five trades in-house means one number handles the whole home, and nobody says "you'll need to get someone else out for that."

12 July

nationalhcInstagram

nationalhc Heating your home shouldn't take creativity. It should just work - every room, every morning, without thinking about it.

3 July

nationalhcInstagram

nationalhc Delivered, installed, running. One more home sorted for winter. We're serving regional Vic day in, day out.

1 July

nationalhcInstagram, Facebook, Google

nationalhc 100+ team members across three showrooms in Bendigo, Geelong, and Wodonga. Heating, cooling, hot water, solar, and electrical - all handled in-house by one team.

30 June

25 hours of design, every month.

Their plan includes 25 design hours a month. Heidi asks for what she needs in Pulse, we design it, and she can see the hours being used as the work comes back. Flyers, invitations, showroom graphics and vouchers, not just social posts.

Outsourcing our graphic design has been so helpful for me as a marketing manager. I brief it in Pulse, it comes back ready to go, and we use every one of our 25 hours, every month.

Heidi H

Marketing Manager, National Heating & Cooling

Design hoursDepartment Plan
2525of 25 used

Every month, all of it used.

Recent work from their hours
Pre-Summer Check email and flyers
TCL promotion posters and banners
Geelong showroom mockups
Charity golf day flyer
The Geelong Cup invitation
Design hoursDepartment Plan
2525of 25 used

Every month, all of it used.

Recent work from their hours
Pre-Summer Check email and flyers
TCL promotion posters and banners
Geelong showroom mockups
Charity golf day flyer
The Geelong Cup invitation
Geelong showroom mockup with new window graphics

Geelong showroom window graphics, mocked up before print

Bendigo Trade and Construction Charity Golf Day flyer

Charity golf day flyer

NHC Solar referral flyer: earn $150 for every solar system you refer

NHC Solar referral flyer

The Geelong Cup invitation for National Heating & Cooling key accounts

The Geelong Cup invitation

National Heating & Cooling service plan gift voucher

Service plan gift voucher

Pre-Summer Check flyer for the Bendigo showroom

Pre-Summer Check flyer

We manage the print too.

Signs, shirts, stickers and cards, organised by the same team that runs your marketing.

Shop print

Uniforms the whole crew wears.

Polos, hoodies, softshell jackets and branded hard hats, so every technician turns up looking like the same team.

A National Heating & Cooling installer in a branded hoodie carrying ducting

Branded hoodies on the job

Navy National Heating & Cooling polo with the embroidered logo

Embroidered team polos

A National Heating & Cooling technician in uniform fitting a ceiling vent

Long sleeve uniforms for installs

White and red hard hats with the National flame logo

Branded hard hats

A National Heating & Cooling installer in a branded hoodie carrying ducting

Branded hoodies on the job

Navy National Heating & Cooling polo with the embroidered logo

Embroidered team polos

A National Heating & Cooling technician in uniform fitting a ceiling vent

Long sleeve uniforms for installs

White and red hard hats with the National flame logo

Branded hard hats

National Heating & Cooling25 Sep, 7:30 am
To 20,900 customers
Is your cooling ready for summer?Book a Pre Summer Check with your local team before the heat hits harder.
National Heating & Cooling Pre-Summer Check email
National Heating & Cooling25 Sep, 7:30 am
To 20,900 customers
Is your cooling ready for summer?Book a Pre Summer Check with your local team before the heat hits harder.
National Heating & Cooling Pre-Summer Check email

One email, 20,900 inboxes.

We designed their Pre-Summer Check email and sent it to 20,900 customers on 25 September. The opens and clicks land in Pulse the same day.

20,900
20,900

customers it went to

4,821
4,821

opened it by lunchtime on the day it went out

Their new website, on the way.

We are rebuilding their website around the three showrooms, service plans and the Pre-Summer Check. Here is where it started, and a first look at where it is going.

Before

nationalhc.com.au
The old National Heating & Cooling website home page

In progress

nationalhc.com.au
The new National Heating & Cooling website home page

The work

What we made together.

26 print jobs delivered since March 2026: team polos, jackets and hoodies, showroom window graphics and posters, pull-up banners, car decals, solar brochures, gift vouchers and business cards, plus the social, ads and email campaigns.

National Heating & Cooling ute with decals, carrying air conditioning units
Decal proof for a National Heating & Cooling ute
National Heating & Cooling brand card with red and blue curves
National Heating & Cooling technician in a branded ute outside the warehouse
Gas and refrigeration technicians job ad for National Heating & Cooling
National Heating & Cooling ute with decals, carrying air conditioning units
Gas and refrigeration technicians job ad for National Heating & Cooling
National Heating & Cooling technician in a branded ute outside the warehouse
National Heating & Cooling brand card with red and blue curves
Decal proof for a National Heating & Cooling ute
National Heating & Cooling ute with decals, carrying air conditioning units
Gas and refrigeration technicians job ad for National Heating & Cooling
National Heating & Cooling technician in a branded ute outside the warehouse
National Heating & Cooling brand card with red and blue curves
Decal proof for a National Heating & Cooling ute
Xavier from Bendigo Graphics
Designer
Designer

Not sure what you need?

Our team will help you choose the right product and check your artwork before anything prints.

Your brand, next.

Tell us what you’re working on. We’ll design it, proof it with you and get it made.